A Note from Samantha
One of the most common things that homeowners tell me when they are shopping for a new HVAC system is, “I want the most efficient air conditioner I can get. On the surface that sounds like a smart way to go. After all, who doesn’t want lower utility bills, greater comfort and equipment that will perform efficiently for years to come. It's easy to see why cooling efficiency is often the star of the show, with air conditioner manufacturers often advertising impressive SEER2 ratings, energy savings and advanced cooling technology.
Homeowners in colder climates may be surprised to find, however, that the air conditioner is not always the most important part of the efficiency conversation. In many northern parts of the United States and Canada the heating system runs many more hours per year than the cooling system. The air conditioner might run hard for three or four months in the summer, but the furnace might run for six, seven or even eight months every year.
That difference counts. Even relatively small improvements in efficiency can provide meaningful long-term savings when a piece of equipment runs thousands of additional hours a year. In a cold climate home, the furnace is a much larger part of annual energy consumption than the air conditioner. That means if you only look at cooling efficiency you could be missing out on one of the biggest opportunities to cut long-term operating costs.

Homeowners can make better decisions about their HVAC systems by understanding how heating demand, climate, equipment efficiency and total energy use are related to one another. There are many situations where the efficiency of a furnace is more important than the efficiency of an air conditioner, besides heating and cooling performance.
Why Climate Plays Such a Large Role in HVAC Costs
One of the most important factors affecting HVAC operating costs is climate. The amount of energy you consume is directly related to how much time your equipment runs throughout the year. In warm south areas, houses typically have long cooling seasons and relatively mild winters. Air conditioners are widely used in these locations, so their efficiency can have a significant effect on annual utility costs.
In cold climate regions the dynamics are very different. Long stretches of freezing temperatures are common in states like Minnesota, Wisconsin, Michigan, North Dakota, Montana, Vermont, and Maine. Furnaces may be run daily from autumn through spring, with substantial use both during daytime and overnight hours. During really cold spells the furnace could be on and off for weeks just to keep the house comfortable.
The U.S. Department of Energy provides extensive information regarding residential heating and cooling energy use at https://www.energy.gov.
Due to long heating seasons, homeowners typically pay much more for heating than for cooling. In these situations, furnace efficiency is one of the most important factors in determining utility costs when heating demand dominates annual energy usage. In plain terms, the equipment that runs the most will have the largest impact on your annual energy budget.
Comparison Chart: Warm Climate vs Cold Climate HVAC Priorities

| Consideration | Warm Climate Home | Cold Climate Home |
|---|---|---|
| Cooling Season | ✅ Long | ⚠ Moderate |
| Heating Season | ⚠ Short | ✅ Long |
| Air Conditioner Runtime | ✅ High | ⚠ Moderate |
| Furnace Runtime | ⚠ Lower | ✅ Very High |
| Furnace Efficiency Importance | ⚠ Moderate | ✅ High |
| Cooling Efficiency Importance | ✅ High | ✅ Important |
This is one of the biggest reasons homeowners in colder regions should pay close attention to furnace efficiency when evaluating replacement equipment.
Understanding AFUE: The Furnace Efficiency Rating
Homeowners shopping for furnaces will notice a rating known as AFUE, which stands for Annual Fuel Utilisation Efficiency. This rating is an estimate of how efficiently a furnace turns fuel into useful heat over a full heating season.
An 80% AFUE furnace consumes 80% of the fuel to produce heat, with the remaining 20% vented away. A 96% AFUE-rated furnace will use about 96% of the fuel to generate heat, with only about 4% lost.
At first glance, the difference may not seem dramatic. But when you think about how many hours a furnace runs in a cold climate, those efficiency improvements can become really, really significant.

Furnace Efficiency Comparison
| AFUE Rating | Heat Delivered to Home | Energy Lost |
| 80% AFUE | 80% | 20% |
| 90% AFUE | 90% | 10% |
| 96% AFUE | 96% | 4% |
| 98% AFUE | 98% | 2% |
ENERGY STAR provides additional information about high-efficiency heating systems at https://www.energystar.gov.
The longer you run your heating season, the more potential a higher efficiency boiler has to save you fuel. That’s why AFUE is one of the most important specs for many homeowners in northern climates when buying a new HVAC system.
Why Heating Costs Often Exceed Cooling Costs
Homeowners often put the blame for the lion’s share of their utility bill on their air conditioner, since they see the electric bill rise during the summer months. What they forget sometimes is that heating systems often work a lot longer the rest of the year.
Picture a house in Minnesota. The winter temperatures are below freezing for months at a time. In the morning, afternoon, evening and overnight the furnace runs. In severe cold snaps it may run frequently for weeks at a time. Meanwhile, the air conditioner may only be in heavy use from June to August.
In this case the furnace just does more work on an annual basis than the a/c. Even if the air conditioner is not quite as efficient as you want it to be, the annual operating cost impact might still be less than the impact of improving furnace efficiency. The Environmental Protection Agency notes that heating and cooling represent a major portion of residential energy consumption. Homeowners can learn more at https://www.epa.gov.

This does not mean that we ignore efficiency in cooling. Instead, it means homeowners should consider HVAC investments based on how the equipment will actually be used in their specific climate, rather than just looking at one rating.
The Hidden Advantage of High-Efficiency Furnaces
Most homeowners see boiler efficiency mainly as a way to save money on fuel costs. That’s certainly important, but higher-efficiency furnaces usually have a number of other advantages that add to your overall comfort and satisfaction.
Modern high-efficiency furnaces feature advanced blower motors, multi-stage heating, variable-speed technology, and better airflow management. These features help to maintain more consistent indoor temperatures and reduce temperature swings throughout the home.
Many modern furnaces work slower and more steadily rather than in big bursts of heat with noticeable cool-downs in between. This helps improve comfort, reduce hot and cold spots and create a more balanced indoor environment.

Potential benefits often include:
🔥 More consistent room temperatures
🔥 Reduced temperature swings
🔥 Improved airflow
🔥 Quieter operation
🔥 Better humidity management
🔥 Enhanced overall comfort
For many homeowners, these comfort improvements become just as valuable as the energy savings themselves.
Why Air Conditioner Efficiency Still Matters
While this article deals with furnace efficiency, homeowners should not assume that air conditioner efficiency is not important. Cooling efficiency remains a major factor in comfort and running costs, especially in hot summer weather.
SEER2 ratings measure the efficiency of seasonal air conditioning equipment. The higher the SEER2 rating, the more efficient the cooling operation will generally be. In warm climates, SEER2 may merit equal or even more attention than AFUE ratings, because cooling demand dominates annual energy use.
The trick is knowing which system does most of the work in your specific climate.
Comparison Chart: Which Efficiency Rating Matters More?
| Climate Type | Most Important Rating |
| Florida | SEER2 |
| Texas | SEER2 |
| Arizona | SEER2 |
| Michigan | AFUE |
| Minnesota | AFUE |
| Maine | AFUE |

ASHRAE provides valuable information regarding residential comfort and HVAC performance standards at https://www.ashrae.org.
While this article deals with furnace efficiency, homeowners should not assume that air conditioner efficiency is not important.
Proper Sizing Is Just as Important as Efficiency
Efficiency is often thought to be the only factor in performance in the HVAC industry. The real deal is, even the best furnace can struggle if it’s not the right size for the home.
Large furnaces will cycle frequently, leading to temperature fluctuations and a loss of efficiency. If the furnace is undersized, it will have trouble maintaining comfort in extreme cold weather. The calculations for the loads of the professional are used to determine the right amount of equipment capacity for the needs of the home.
The Air Conditioning Contractors of America provides guidance on Manual J load calculations and HVAC design standards at https://www.acca.org.

Factors considered during sizing include:
🏠 Home size
🪟 Window area
☀ Climate conditions
🏡 Insulation levels
🚪 Air leakage
👨👩👧 Occupancy
Without proper sizing, homeowners may never experience the full benefits of their equipment's efficiency rating.
The Often-Overlooked Role of Ductwork
Performance of ductwork is another aspect worth considering. Even the most efficient furnace can’t perform at its best if conditioned air can’t move efficiently throughout the home.
Leaky ducts, restricted airflow, poor balancing, undersized duct systems, and blocked return pathways all reduce comfort and increase operating costs. In many homes, ductwork deficiencies will have a greater impact on comfort than the efficiency rating of the equipment itself.
Common ductwork issues include:
🔧 Air leakage
🔧 Restricted airflow
🔧 Poor balancing
🔧 Undersized ducts
🔧 Blocked returns
Since ductwork is typically hidden behind walls and ceilings, many homeowners don’t consider it. But contractors often evaluate ductwork as part of broader HVAC replacement jobs, since it can make a huge impact on system performance.
Thinking Beyond Purchase Price
When you compare HVAC systems, it’s easy to get focused on the cost of installation. Certainly budget is important but homeowners should consider the total cost of ownership.
The least expensive system may not be the most economical system in the long run. Higher efficiency furnaces generally use less fuel each year which can go towards offsetting a higher initial investment. More expensive systems can also offer improved comfort, better controls and higher reliability.
Comparison Chart: Initial Cost vs Long-Term Value
| Consideration | Lower Efficiency Furnace | High Efficiency Furnace |
| Initial Cost | ✅ Lower | ⚠ Higher |
| Fuel Consumption | ⚠ Higher | ✅ Lower |
| Comfort Features | ⚠ Basic | ✅ Enhanced |
| Operating Costs | ⚠ Higher | ✅ Lower |
| Long-Term Value | ⚠ Variable | ✅ Stronger |
Evaluating HVAC equipment through the lens of total ownership costs often provides a clearer picture than focusing solely on installation price.
Homeowner Furnace Efficiency Checklist

Before approving a replacement HVAC system, consider asking your contractor the following questions:
✔ What is the furnace AFUE rating?
✔ Was a Manual J load calculation performed?
✔ Is the system AHRI-certified?
✔ Will ductwork be evaluated?
✔ How much heating demand does my climate create?
✔ What operating cost differences should I expect?
✔ What comfort features are included?
✔ How will airflow be verified after installation?
These questions can help homeowners make informed decisions and better understand the value of different equipment options.
Final Thoughts
When homeowners think about HVAC efficiency, air conditioners get all the attention. However in cold-climate areas, the furnace usually does more work over the course of the year than the cooling system. As heating seasons are longer and heating demand is greater, furnace efficiency can have a greater impact on annual utility costs, fuel consumption and long-term operating expenses.
That doesn’t mean we should forget about air conditioning efficiency. Instead, homeowners should think about how their local climate will actually utilise HVAC systems. For many northern homes, a higher efficiency furnace may be worth more in the long run than focusing on SEER2 ratings alone.
The best HVAC decisions involve the entire system: proper sizing, professional installation, quality ductwork, comfort features, reliability and efficiency. Homeowners can invest in products that offer better comfort, lower operating costs and stronger long-term value for years to come by looking beyond cooling performance and paying the right level of attention to furnace efficiency.
Samantha Reyes
The Smart Shopper
The Furnace Outlet
Next Blog: The Hidden Benefits of Variable-Speed Blowers Even with Single-Stage Equipment